PRIVACY POLICY – CHICKEN ROAD GAME (UK)

1. Introduction

Chicken Road Game (“we,” “us,” “our”) is committed to safeguarding the privacy of our users (“you,” “player,” “user”). This Privacy Policy describes how we collect, use, disclose, and store your personal information when you engage with our website, mobile apps, or other online services (collectively, the “Platform”).

By accessing or using our Platform, you agree to the practices outlined in this Policy. If you do not agree, please refrain from using our services.

2. Who We Are and Contact Details

  • Chicken Road Game
  • [Company Address, UK]
  • [Telephone Number]
  • [Email Address for Privacy Inquiries]

We act as the “controller” of your personal data, deciding how and why your data is processed. For any questions regarding privacy or if you wish to exercise your rights (see Section 8), please reach out to us at the above contact details.

3. Types of Personal Data We Collect

3.1 Registration and Account Data

  • Examples: Name, date of birth, address, email, telephone number, username, password.
  • Purpose: Creating and managing your account, verifying your identity (age checks, anti-fraud measures), providing gaming services.
  • Legal Basis: Necessary for contract performance (UK GDPR Art. 6(1)(b)), legal obligations (e.g., age verification), or legitimate interests (6(1)(f)).

3.2 Financial and Transaction Data

  • Examples: Payment method details (e.g., card or e-wallet info), deposit and withdrawal transactions, betting/playing records.
  • Purpose: Processing payments, payouts, complying with anti-money laundering regulations, internal audits.
  • Legal Basis: Contract performance (6(1)(b)) and legal requirements (6(1)(c)).

3.3 Technical and Usage Data

  • Examples: IP address, browser type, device ID, log files, cookies and tracking information.
  • Purpose: Ensure the Platform’s functionality, security, bug detection, analytics, potential marketing personalization.
  • Legal Basis: Legitimate interests (6(1)(f)) or consent (6(1)(a)) for certain cookies or marketing/analytics.

3.4 Communication Data

  • Examples: Emails, chats, customer support tickets, social media interactions.
  • Purpose: Respond to inquiries, provide support, maintain records of user interactions, address disputes.
  • Legal Basis: Contract (6(1)(b)) or legitimate interests (6(1)(f)) for service improvement.

3.5 KYC and Verification Documents

  • Examples: Proof of ID (passport, driving licence), proof of address (utility bill), proof of funds in certain circumstances.
  • Purpose: Legal compliance with anti-money laundering (AML) and fraud prevention laws.
  • Legal Basis: Legal obligation (6(1)(c)).

4. Cookies and Similar Technologies

We use cookies and other trackers to:

  1. Operate the Platform: Essential cookies needed for site functionality (logins, security).
  2. Analytics: Understand user behavior and improve services.
  3. Marketing (where applicable): Provide targeted promotions, subject to your consent when required.

You can usually manage cookie preferences in your browser settings. Some features may be restricted if you block certain essential cookies.

5. How We Share Your Personal Data

5.1 Service Providers (Processors)

We engage third parties (e.g., payment gateways, hosting companies, analytics providers) to act on our behalf. They are contractually bound to handle your data securely and only according to our instructions.

5.2 Legal and Regulatory Requirements

  • We may disclose data to government or regulatory authorities (e.g., law enforcement, the UK Gambling Commission, HM Revenue & Customs, National Crime Agency if required by money laundering laws).
  • We share only what is legally required, and we do not notify you in cases where such disclosure is prohibited by law (e.g., tipping-off rules under AML regulations).

5.3 Business Transfers

If we go through a merger, acquisition, or sale of assets, user data may be transferred to the new entity, subject to data protection requirements.

6. International Data Transfers

Should we transfer your personal data outside the UK (or outside the EEA, if applicable), we ensure there is an appropriate level of protection in place (e.g., Standard Contractual Clauses, adequacy decisions) or obtain your explicit consent in compliance with UK GDPR rules.

7. Data Security and Retention

7.1 Security Measures

  • We implement reasonable technical and organizational measures (e.g., encryption, access controls, secure servers) to protect your data from unauthorized access or disclosure.
  • Despite our best efforts, no system is completely secure; we continuously monitor for threats and vulnerabilities.

7.2 Retention Period

  • We store personal data only as long as necessary for the purposes listed in Section 3, or as mandated by law (e.g., AML record-keeping for 5 years).
  • Once the relevant retention period expires or the purpose is fulfilled, data is deleted or anonymised securely, barring any lawful basis for extended retention.

8. Your Rights

Under UK GDPR, you may have the following rights:

  1. Right of Access: Obtain confirmation of whether we process your data, and if so, a copy of it.
  2. Right to Rectification: Request correction of inaccurate or incomplete data.
  3. Right to Erasure: Ask us to delete your data in certain circumstances (e.g., no longer needed or unlawful processing).
  4. Right to Restrict Processing: Limit processing if you contest accuracy or if processing is unlawful.
  5. Right to Data Portability: Receive data you provided in a structured, commonly used format, or have it sent to another provider.
  6. Right to Object: Object to processing based on legitimate interests or direct marketing.
  7. Right to Withdraw Consent: If processing is based on your consent, withdraw it at any time (with future effect).

To exercise these rights, please contact us (Section 2). We may ask for identification to confirm that you are the data subject in question.

9. Children’s Data

Our services are not intended for persons under the legal gambling age (18+ or as otherwise mandated by UK law). We do not knowingly collect personal data from minors. If we discover that a minor has attempted to use our services, we will close the account and delete related information.

10. Complaints and Contact

If you have concerns about how we process your personal data, we encourage you to contact us directly first. However, you also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) (https://ico.org.uk/), the UK data protection authority.

Contact Us:

  • Chicken Road Game – Data Protection Officer
  • [Address in the UK]
  • [Phone Number]
  • [Email Address]

11. Updates to This Policy

We reserve the right to modify this Privacy Policy from time to time, to reflect changes in legal requirements or our internal practices. If we make significant changes, we will notify you via our Platform or other appropriate channels. By continuing to use our services after any such update, you acknowledge the revised Policy.